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Blogs & Insights

It’s not just about sharing your views or having your say, it’s about making sure that the other person or people know exactly what you mean. And that’s not easy. We’re all looking at the world through stained glass window sunglasses. Each facet is made up of an experience unique to us. Our primary and secondary socialisation. Our culture. Hell, even our hydration and nutrition levels affect how we see, hear, or perceive a message. Here we share insights and inspiration to help you better understand your own filters, and those others are running, as well as how you can best ‘face’ your message for maximum impact.

Our Blogs

By Felicity Wingrove 23 Apr, 2024
Despite it being something we all do day-in, day-out, there are an abundance of challenges (and common mistakes made) when it comes to communication. At The Ultimate Advantage, we’re on a mission to enhance corporate comms, debunk some of the myths surrounding the topic, and genuinely educate individuals about the small (but mighty) changes you can make to totally transform how you do business, galvanize a workforce, and empower your employees.
By Felicity Wingrove 22 Mar, 2024
This month sees The Ultimate Advantage turn two – time flies when you’re having fun!
By Felicity Wingrove 15 Mar, 2024
Along with 100 incredible female minds who make up our business community in Shropshire, this International Women’s Day we attended Shropshire Chamber of Commerce’s Celebration of Women event at the Astbury Golf and Lodge Resort.
By Felicity Wingrove 01 Dec, 2023
Back in October, Fliss took to the stage to again spread inspiration and a sense of empowerment - this time sharing the stage with two other truly incredible women. The Game Changers Networking Lunch was hosted at The Shrewsbury Club as part of the IFT Women’s World Tennis Tournament.
By Felicity Wingrove 17 Nov, 2023
It’s never been tougher to be a woman in business in the UK.
By Felicity Wingrove 13 Oct, 2023
As children we’re taught how to speak and listen – so, we must be pretty good at it, right? Wrong! Forget everything you think you know. Throw away the rulebook.
By Felicity Wingrove 15 Sep, 2023
Fliss is celebrating once again becoming a member of the prestigious Professional Speaking Association (PSA), as part of her mission to assist business leaders to enhance their communications to ultimately transform how they work and how they collaborate with their teams.
By Felicity Wingrove 08 Sep, 2023
The #3 ranked CEO in the world, Bob Chapman, declared: “the language of business is broken” and I have to agree with him.
By Felicity Wingrove 18 Aug, 2023
“Speak to people how you wish to be spoken to”. Whilst it was told to many of us as children with well-meaning and good intentions, it’s quite possibly one of the worst pieces of advice. More effective communication would see us speak to people in the way in which they wish to be spoken to.
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By Felicity Wingrove 27 Mar, 2024
Fliss shares the worst advice she's ever been given, and explains why it's the tenant, the beginning, of everything that The Ultimate Advantage has been founded upon.
By Felicity Wingrove 01 Aug, 2022
Removing the agent from a sentence is a useful tool in business communication. Doing this omits blame or accusation, particularly in written communication where there is risk of misinterpretation. Tailoring your sentence meticulously and purposefully ensures that your question or statement is understood, but with little criticism or negative connotations associated.
By Alan Adams 29 Jul, 2022
As leaders we sometimes have to make very quick decisions, however never be too quick to judge a situation as bad, it may turn out to be blessing...
By Felicity Wingrove 25 Jul, 2022
Many studies have been conducted spanning over decades into metaprograms, which are the filters in which we view the world. Here, I explain just three types for you to consider. Being able to identify which category you fit into, as well as those who you are speaking to, will help you to further enhance your communications.
By Felicity Wingrove 18 Jul, 2022
Do you want to learn something else new now? We explore the Milton Model, and the importance of accessing our unconscious mind. One of the techniques in this model is the use of presupposition, whereby you pose a question, or support a behaviour change, in a statement form. As long as one part of the sentence is true, the remainder can be your assumption.
By Felicity Wingrove 11 Jul, 2022
Many communication techniques are used for rhetoric effect - to persuade, to leave lasting impressions and to motivate. Using a three part list not only is incredibly satisfying for our brains to receive, but it is memorable, eloquent, and dramatic. When perfected, using these in both speech and written forms, can further enhance your style and allow for truly compelling communications to take place.
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